VCS 012 — Building a Digital Presence

Lucie ran a website design agency and recognised that ExEx members represented a particularly relevant market for her services.

Many experienced professionals are highly capable within their own field but may need help presenting themselves online. New business owners may similarly inherit a perfectly sound enterprise whose website, branding or digital systems have fallen behind.

Lucie decided to advertise her agency on ExEx.

One of the opportunities that followed was Jo’s recently acquired workshop. The business already had customers and a local reputation, but Jo wanted its digital presence to reflect his plans for its future. Lucie was able to help modernise the website and make it easier for existing and prospective customers to engage with the business.

For Lucie, ExEx provided access to potential clients at exactly the point when they were establishing, acquiring or developing businesses. For those clients, it provided access to a specialist whose services could help turn an opportunity into a stronger enterprise.

ExEx Outcome: A service provider found new business, a newly acquired company gained specialist support, and ExEx demonstrated the wider community of commercial relationships that can grow around the exchange of expertise.